Color System
MARTA has three primary colors that are just as distinctive as our logo. They have been our secondary identifier since 1974 and are a part of the personality of Atlanta. Ensure exact color reproduction by using the measurements below.
This color guide should be used primarily with design elements and illustrations. When possible, adjust photographs to similar color temperature.
Primary Colors
Pantone Process Blue
CMYK: 100/10/0/10
RGB:0/146/208
#0092D0
CMYK: 100/10/0/10
RGB:0/146/208
#0092D0
Pantone 123
CMYK: 0/27/84/0
RGB: 253/190/67
#FDBE43
CMYK: 0/27/84/0
RGB: 253/190/67
#FDBE43
Pantone Process 151
CMYK: 0/67/100/0
RGB: 255/117/0
#FF7500
CMYK: 0/67/100/0
RGB: 255/117/0
#FF7500
Secondary Colors
Pantone Process 420c
CMYK: 0/27/84/0
RGB: 255/179/0
#CCCCCC
CMYK: 0/27/84/0
RGB: 255/179/0
#CCCCCC
Pantone Process Black
CMYK: 0/0/0/100
RGB: 0/0/0
#000000
CMYK: 0/0/0/100
RGB: 0/0/0
#000000
Extended Color Palette
The chart below shows the suggested extended color palette — varying in tone and temperature — to be used in design elements and illustrations.
MARTA Blue — Extended Colors
MARTA Yellow — Extended Colors
